Salesforce, the leading CRM platform, offers a variety of editions tailored to the needs of all types of businesses. From the Starter Suite, ideal for small organizations, to Einstein 1 Sales, which includes advanced AI and collaboration tools, each edition increases in functionality and cost. It is essential to choose the one that best suits the specific needs of each business.
To maximize sales, configure Salesforce effectively. Customize processes, automate tasks, foster collaboration with Chatter, and ensure data security. Key practices like lead scoring and territory management are essential. These strategies are fundamental for sales success and revenue growth.
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Salesforce leads the generative AI revolution. Its platform, powered by GPT models and Data Cloud, offers a suite of generative AI products that transform all areas, from sales to service, marketing, and commerce. This optimizes customer interaction, enhances data security, and improves productivity, all while ensuring brand trust.
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With the launch of Winter ’24, Salesforce Service Cloud brings innovations that promise to enhance operational efficiency. Through Service Intelligence, Case Dashboards, and artificial intelligence tools like Einstein, you can make more informed decisions and optimize agent productivity. These updates aim to elevate customer satisfaction and service effectiveness.
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With each new launch, Salesforce stands as the undisputed ally of companies seeking to raise their sales standards and optimize their relationships with customers. In this race towards excellence, don’t miss the benefits of the innovations that this Winter ’24 has brought to Sales Cloud.
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Since last August 16, the notes associated with the Winter ’24 Release have been available as a first approach to the new features and improvements that this season brings us. After experimenting with them, as usual we share with Salesforce administrators some of the functionalities that we consider most relevant.
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Generative AI is a new level of AI whose core is not only data analysis but, above all, the creation of something new. It can be text, image, video, code, music, etc. These types of systems are based on training with large volumes of data, using machine learning algorithms, specifically neural networks.
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The Salesforce user community in Miami gathered again on September 27th to share experiences and innovative ideas about Salesforce. In this third meeting of the year, there were valuable tips, tricks, and hot-off-the-press updates from Dreamforce 2023. The central premise was to foster networking and constructive exchange.
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On September 12, the world of technology and business eagerly immersed itself in the event of the year: Dreamforce 2023. With more than 40,000 attendees and 1,500 sessions, the center of attention was the convergence between AI and Data Cloud. Building on this, Salesforce made important announcements, setting the course for a future of trusted innovation and collaboration.
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SkyPlanner Marketing Cloud is a cloud-based platform for marketing automation that enables businesses to effectively create, manage, and optimize campaigns. It offers tools for content management, audience segmentation, campaign automation, results monitoring, and customization of the customer experience through different channels.
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Salesforce Data Cloud is the solution that allows you to integrate all the data generated in each customer interaction with your company in real time. Find out how it works to offer more personalized experiences and what’s new about this proposal.
Read this postFrom start-ups to Fortune 500s, we help businesses of all sizes get the most out of their Salesforce experience.
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