Tag: Marketing Cloud

Marketing Cloud for Einstein - hdr

Exploring Einstein solutions for Marketing Cloud

Author SkyPlanner
Tag Artificial Intelligence

Einstein products for Marketing Cloud provide valuable insights into your audience, the optimal time to send messages, engagement frequency, and the most effective content. Additionally, they enable hyper-personalization of every customer interaction, ensuring highly effective campaign creation and maximizing ROI.

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Datorama Reports for Marketing Cloud

Datorama Reports for Marketing Cloud

Tag Sales & Marketing

Datorama Reports for Marketing Cloud, now called Intelligence Reports for Engagement, is a tool for generating, visualizing, and sharing in-depth analysis of marketing campaign data. It affects the optimization of the performance of each campaign and increases customer engagement.

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How can Salesforce help marketing

How Can Salesforce Help Your Marketing Team?

Tag Salesforce

Salesforce CRM has great solutions for the Marketing department. Its Marketing Cloud platform is capable of supporting many fundamental marketing processes that, in the medium term, positively impact sales. Plus, it seamlessly integrates with both B2B and B2C businesses.

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Pardot-vs-Marketing-Cloud-Header

Pardot vs Marketing Cloud. How to choose wisely?

Tag Salesforce

The fascinating world of Salesforce presents before you two powerful and efficient products: Pardot (Marketing Cloud Account Engagement) and Marketing Cloud. Even though they have common functionalities, great versatility and customization capacity, they were designed to satisfy different needs.

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Marketing Automation Pillars (II)-header

Marketing Automation: pillars for its implementation (II)

Tag Sales & Marketing

In the first part of this article, we explain what marketing automation is and why its adoption is important. We also referred to the elements that you should consider before implementing it and when may be the right time to do it. So how then is this implementation to be carried out if you already have the conditions created? What Salesforce tools will allow you to do it? That is precisely what we will explain.

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Your-Complete-Guide-to-Marketing-Cloud-sp

Your Complete Guide to Marketing Cloud

Author SkyPlanner
Tag Salesforce

Marketing Cloud is a cloud-based platform for marketing automation that enables businesses to effectively create, manage, and optimize campaigns. It offers tools for content management, audience segmentation, campaign automation, results monitoring, and customization of the customer experience through different channels.

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"Excellent Consultants. During the training I received by the SkyPlanner team, I was lucky to better understand the powerful capabilities of Salesforce.com. They were very effective, straight-to-the-point, and with a solid knowledge of the CRM and the Force.com platform. Definitively they showed us how to streamline the business process within our company. Great group of people spreading valuable knowledge to make businesses grow. I highly recommend them."

Ramiro Allen — Chief Software Engineer @ TurboPay Limited

"Excellent partner! We have been working with SkyPlanner for almost one year now. It has been a pleasure working with their team. If it wasn't for them we would have not been able to go-live with our platform when we did. They understood our needs and were not only able to execute but guide us in our decisions. We continue using them for our on-going projects. They have a deep understanding of the overall platform. Their team is always ready, willing and able to help."

Ivan de Moya — VP Innovation Technology @ SunStreet

"SkyPlanner was professional, creative, reliable and extremely accommodating. From the onset of the project, it was clear that we had found the right partner. Our project was complex and every time we hit a roadblock, SkyPlanner was helpful in identifying and implementing a solution. Jorge Fernandez [SkyPlanner's Co-Founder & Managing Director] was our primary contact and we cannot say enough about what an asset he was in bringing our project to resolution."

Ryan Borcherds — Marketing @ Deliver Lean

"On time, on budget, great quality on every project. Whenever I get asked to recommend a Salesforce.com partner, I do not hesitate on my reply: Go with SkyPlanner. I had the privilege to have worked with many teams over the years, none have brought to the table the enthusiasm the SkyPlanner team has. This combined with their professionalism and expertise are the reasons I ONLY recommend one partner: SkyPlanner. In every project (and we have done many) they have consistently delivered on time and on budget with significantly superior quality."

Juan Meza — Strategic Business Development Director @ Sony Electronics Inc.

"Outstanding Service! Happy to have them as our partner! SkyPlanner is by far the most experienced and reliable Salesforce partner. We almost gave up on Salesforce thanks to our previous partner, fortunately we found SkyPlanner and they came to the rescue! They took their time to understand our needs and complexity of our organization. Highly talented, professional and dedicated team. I cannot stress enough how happy we are to have them as our partner and we look forward to continue building our relationship."

Nolan Pereira — Project Manager @ BLU Products

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